{"id":4743,"date":"2026-05-03T14:00:47","date_gmt":"2026-05-03T11:00:47","guid":{"rendered":"https:\/\/international.uaic.ro\/?page_id=4743"},"modified":"2026-05-17T12:58:39","modified_gmt":"2026-05-17T09:58:39","slug":"people-purpose-and-performance","status":"publish","type":"page","link":"https:\/\/international.uaic.ro\/?page_id=4743&lang=en","title":{"rendered":"People, Purpose, and Performance"},"content":{"rendered":"\t\t
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People, Purpose, and Performance: Transforming HR for Tomorrow\u2019s Workplace<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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A comprehensive view on the evolving HR role within tomorrow\u2019s workplace developed for aspiring HR professionals or future managers and leaders.<\/em><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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OVERVIEW:<\/strong><\/h3>

This is a 4-ECTS blended learning module offered by\u00a0Alexandru Ioan Cuza<\/em>\u00a0University of Iasi within the JASSY Summer School. The module aims at initiating trainees in Human Resources Management main topics providing them specific insights regarding the new way of doing HR within the recent workplace environment requirements. The world was described as being volatile, uncertain, complex, and ambiguous (VUCA). Now BANI (Brittle, Anxious, Nonlinear, and Incomprehensible) seems to be the new lens through which the world is explained in order to understand the fragile, fractured and unpredictable world we now live in. In this whirlwind of business challenges, it is the HR responsibility to help organizations to find anchors to withstand the challenges and to restore their path. HR is the cornerstone of tomorrow\u2019s workplace, balancing technology and human-centric practices. By embracing agility, leveraging digital tools, and prioritizing employee engagement, HR professionals can drive purpose, performance, and organizational success in an ever-changing world.<\/p>

The PPP module in the JASSY Summer School targets key themes to prepare HR professionals for the future of work, focusing on agility, technology, employee wellbeing, and performance.<\/p>

Number of contact hours:\u00a0<\/strong>36 (out of which 6 are online and 30 on-site)<\/span><\/p>

Assessment method(s):\u00a0<\/strong>team case studies and individual essay<\/p>

Contact (module coordinator)<\/strong>:\u00a0Carmen Claudia Aru\u0219tei, PhD., lecturer<\/span>\u00a0(carmen.arustei@uaic.ro<\/a>)<\/span><\/p>

MODULE OUTLINE:<\/strong><\/p>

Online<\/span><\/strong>\u00a0(6 hours) \u2013\u00a0Overview of the course \u2013 The changing role of HR. Transforming HR for Tomorrow\u2019s Workplace (3 hours in one day of the week 29 June-3 July)<\/b><\/em><\/span><\/p>

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On-site, Iasi, Romania (30 hours; 13-19 July<\/i>)<\/span><\/strong><\/p>

Day 1.<\/strong><\/em>\u00a0Working in diverse teams<\/em><\/strong><\/p>

As workplaces became highly global, multicultural, and interdisciplinary, the ability to work effectively in diverse teams has become a critical professional competency. The session explores the way in which students could navigate within diverse teams, starting from identifying the multiple dimensions of diversity, continuing with presenting both benefits and challenges and concluding with strategies for effectively working in diverse teams. Topics will cover the potential\u00a0 offered by diversity like enhanced creativity, better problem-solving and decision making as well as the challenges that could be encountered like communication barriers, misunderstanding, conflict and issues of inclusion. In the end students will learn how to encourage participation, leverage diverse perspective and achieve common goals, all necessary tools relevant for an improved teamwork.<\/p>

Day 2. Future-Ready Recruitment: Linking Hiring to Organizational Outcomes<\/strong><\/em><\/p>

This theme will address the modern recruitment practices that use AI-powered tools, virtual assessments, and video interviews to streamline hiring processes. A focus on soft skills like communication, adaptability, and emotional intelligence that ensures candidates align with organizational culture and goals will be also emphasized. Exercises will consider competency-based hiring models, and customized interview guides for evaluation of both technical and interpersonal capabilities.<\/p>

Days 3, 4. Agile Performance Management and Reward Systems<\/strong><\/em><\/p>

Agile performance management emphasizes continuous feedback over traditional annual reviews, supporting real-time goal adjustments and fostering employee growth. During this day frameworks like Objectives and Key Results (OKRs) that enable dynamic goal setting for agile teams, and flexible rewards (personalized to employee need) that improve satisfaction and engagement will be discussed. A focus will be addressed also to intrinsic motivators, such as recognition and opportunities for personal development, as they are increasingly essential in hybrid work environments. In hybrid workplaces, HR must address challenges like work-life balance and digital fatigue and burnout using wellness programs and mental health tools. Technology-driven employees surveys that measure engagement, predictive analytics that identify retention as well as performance risks could support the development of personalized, evidence-based retention strategies. By fostering connection and addressing burnout, HR can build inclusive, thriving workplaces.<\/p>

Day 4. Talent Development for Digital and Soft Skills<\/strong><\/em><\/p>

Talent development is critical in a volatile, uncertain, complex, and ambiguous (VUCA) world. Organizations must prioritize upskilling and reskilling in digital and analytical competencies alongside soft skills like resilience and emotional intelligence. Learning innovations such as micro-learning, gamification, and simulation-based training foster skill acquisition. These are the reasons why the topic within the summer school will address them while case studies of successful reskilling programs will seek to demonstrate effective approaches for navigating change.<\/p>

Day 5. Employer Branding in the Digital Age.<\/strong><\/em><\/p>

Employer branding is vital in a virtual world where recruitment and engagement are increasingly done online. Organizations must create authentic brands using social media and digital platforms while addressing Gen Z\u2019s demand for purpose-driven work, flexibility, and technology-savvy environments. Corporate social responsibility (CSR) and sustainability initiatives enhance employer attractiveness, while virtual hiring and recruitment marketing campaigns can effectively showcase an organization\u2019s values and culture. The topics within this theme will be discussed using a company case located in Iasi, Romania.\u00a0<\/p>

Day 6. Team case study presentations<\/em><\/strong><\/p>

During the whole week students will also work in multicultural teams on predefined case studies, covering the topics explored in. During the sixth day participants will present their work and will receive feedback from lectures and participants.<\/strong><\/p>

PRACTICAL ACTIVITIES<\/strong><\/p>